As co-founder of Frank, I shaped one of the UK’s most respected PR agencies. In 2020, I stepped down from my day-to-day role as managing partner. I remain a shareholder in the company.
Frank has represented some of the nation’s best-known brands – from Coca-Cola to Weetabix – and is one of the industry’s most decorated agencies. If you’ve ever squeaked ‘Simples’ when seeing a meerkat then you’ve experienced the power of a Frank campaign.
In 2007, I helped facilitate the sale of Frank to Australian marketing services firm Enero (ASX:EGG). A subsequent deal in 2012 saw a proportion of equity return to the management team. In 2021, the Frank management team completed a MBO, returning Frank to a fully-owned independent business.